Vinacafé cooperates with Vietnam Airlines
Vinacafé cooperates with Vietnam Airlines
Vinacafé Bien Hoa ("Vinacafé"), one of the leading non-alcoholic beverage companies in Vietnam, today announced its instant coffee to be served on both domestic and international flights of Vietnam Airlines since Jan 2015.
Vinacafe has relentless efforts in product innovation, capacity expansion as well as further investment in work-in-class technology to introduce several new products in oder to meet diversified taste and preference of consumers.
To present on Vietnam Airlines, Vinacafé has to beat up other coffee brands, including local and international brands thanks for its outstanding quality and subtantially heritage brand with more than 45 years, representing the original flavor of Vietnamese coffee.
Nguyen Tan Ky, Chief Executive Officer of Vinacafé said: “Vinacafé Bien Hoa is the only coffee company being rewarded as The National Brand for four years in a row. In the meantime, Vietnam Airlines recorded an impressive growth in recent years. Therefore, this is a great opportunity for Vinacafé to continue expanding the domestic market as well as reaching our arms to international markets at the fastest pace".
