MSME sellers achieve over $270 billion in sales on Shopee

MSME sellers achieve over $270 billion in sales on Shopee

Over the past decade, micro, small, and medium enterprise (MSME) sellers have grown their businesses to achieve more than US$270 billion in sales on Shopee, underscoring the transformative role of e-commerce in driving business growth and creating economic opportunity, Shopee recently reported.

Over the last 10 years, Shopee has supported many micro, small, and medium enterprise (MSME) sellers in the region and Việt Nam to develop their businesses. — Photo Courtesy of Shopee Vietnam

Shopee, an e-commerce platform in Southeast Asia, Taiwan (China), and Brazil, has released its inaugural impact report entitled "Shopee: A Decade of Impact for Sellers", and "Shopee: Keeping Cultures Alive", its new regional docuseries. 

Since launching in 2015, Shopee has been committed to helping sellers take part and succeed in the digital economy. 

Each year, more sellers have onboarded with Shopee, with the number of MSMEs doubling annually on average. Around 80 per cent of these businesses operate outside capital cities, using Shopee to reach new buyers within their home markets and even across the region.

Beyond access, MSME sellers continue to strengthen their digital skills and confidence through learning resources on Shopee. 

“The past decade has been a time of tremendous change, as the digital economy opened new opportunities for people and businesses everywhere. We are deeply grateful to our community of MSME sellers who first kickstarted their online journey 10 years ago on our platform, and continue to partner us as they grow and unlock greater success through e-commerce,” said Terence Pang, chief operating officer, Shopee.

As the digital landscape evolved, MSME sellers adapted by using Shopee’s content ecosystem tools and features to reach buyers more effectively online. 

Over the past decade, Shopee has connected millions of consumers to essential goods and services, no matter where they live. To date, users from more than 400 cities regularly shop on the platform, with over 140 billion items purchased by buyers living outside capital cities. 

The growth of the digital economy has also supported local employment and income opportunities across the region. 

More than 97 per cent of Shopee employees are local talent, while over 23 million affiliates and creators have joined the Shopee Affiliate Programme (SAP) to build an alternative source of income. To date, affiliate earnings have grown by over 90 per cent on average each year, helping individuals across the region create new and sustainable income streams.

To celebrate its 10th anniversary, Shopee has launched a regional docuseries titled ‘Shopee: Keeping Cultures Alive’. The series spotlights local sellers across Southeast Asia and Taiwan (China) whose inspiring journeys reflect how entrepreneurship and culture go hand-in-hand in shaping a more inclusive and connected digital future. 

Bizhub