Masterise Homes’ Head of Design: Luxury real estate is about elevating the wellbeing of customers
Masterise Homes’ Head of Design: Luxury real estate is about elevating the wellbeing of customers
Youssef Akila, head of design for Masterise Homes, shares how the art of world-class standards in luxury real estate projects can elevate the living experience of residents.
From your international experience in architecture, how do you define a luxury real estate residential project?
A luxury product can never be defined by criteria, formula or a set of finishes present within a product. Luxury is felt with all five senses and not just by what meets the eye. It is about comfort, convenience, security, exclusivity, sophistication, and a healthy amount of refined taste. Luxury can be found in the little details of design, to the air we breathe, and everything in between. It is about elevating the wellbeing of the user.
You worked in Dubai for approximately 10 years. What is your opinion of luxury real estate in Dubai compared to Vietnam?
In Dubai, this segment has started growing as a direct result of demand, reaching maturity when competition became intense and developers competed towards offering a higher level of luxury just to get noticed.Meanwhile, in Vietnam, there is much room for growth within the luxury segment. It is important to note that the region has strong fundamentals to allow for this segment to grow rapidly. We anticipate for it to catch up with international standards and be in sync with major cities across the world in no time.
Youssef Akila, Head of Design for Masterise Homes.
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