Ministry reviews SME promotion
Ministry reviews SME promotion
The Promotion and Product Development Department (PPDD) of the Ministry of Industry and Commerce (MIC) is reviewing assistance to Small Medium-d Enterprises (SMEs) to boost cooperation and the success of overseas exhibitions.
PPDD yesterday held a seminar in the capital which served as a platform for dialogue while reviewing the challenges and opportunities for trade and enterprise development utilising overseas exhibitions.
Minister of Industry and Commerce, Ms Khemmani Pholsena said as a part of Asean Economic Community it was necessary for Lao SMEs to continue promoting and improving their products to compete in the region.
Ms Khemmani explained the MIC has urged SMEs to attend various exhibitions overseas which were important for lifting the profile of local products across the region as well to seek business partnerships.
MIC has led Lao SMEs to promote their products domestically and internationally since 2000, especially at Expos in Germany, Japan, Republic of Korea and China and recently Italy.
A SME representative said Lao products were attracting interest at exhibitions, especially at the China-Asean Expo, and it was a good chance for Lao products to improve in response to overseas customer feedback.
China is a huge potential market for Lao SMEs if they can develop high standard products and exhibitions gave them the chance to meet business partners.
A seminar attendant also said the PPDD was continuing to help Lao entrepreneurs to improve their products before exhibiting such as supporting them to access easier funding, along with modern technology and tools for production and packaging.
“PPDD should also increase funding to hold exhibitions and Expos in the country as this would make it easier for Lao entrepreneurs to promote their products, expand cooperation and build a network among international partners,” he added.
