Bien Hoa Consumer and UOB Venture Management embrace strategic partnership

Bien Hoa Consumer and UOB Venture Management embrace strategic partnership

Bien Hoa Consumer JSC (BHC), a core subsidiary of TTC AgriS (AgriS), announced the successful completion of a strategic fundraising round from UOB Venture Management Pte Ltd (UOBVM) managed funds on May 7, with Yuanta Securities Vietnam acting as the exclusive financial advisor.

Under the agreement, UOBVM managed funds will hold an approximately 12 per cent stake, becoming a substantial shareholder.

This investment marks a pivotal step in BHC's growth strategy as the company accelerates towards its planned IPO, while ramping up the distribution of clean and green productsacross domestic and international markets.

The investment from UOBVM managed funds reflects strong confidence in BHC's long-term growth potential, and also affirms the value of the circular commercial value chain model operated by AgriS, which spans across raw material cultivation, production, export, trade, and consumption.

Huynh Van Phap, vice chairman of BHC (Commercial Center), and Thng Tien Tat, executive director of UOBVM, signed the strategic agreements, testified by Pang Te Chang, Consul General of Singapore (standing, left), Dang Huynh Uc My, chairwoman of AgriS (standing, middle), and Seah Kian Wee, CEO of UOBVM (standing, right)

Leveraging this new capital, it plans to invest in a state-of-the-art food and beverage manufacturing facility to enhance production capacity, continue to meet international standards, and expand its portfolio, particularly in the segment of naturally sourced nutritional products.

As a key pillar of AgriS, following the group's transition to a circular commercial value chain model, BHC now serves as the commercial centre of the ecosystem.

The company operates a robust multichannel distribution network, with nearly 2,000 business clients and more than 100,000 points of sale and e-commerce platforms.

BHC's products have reached 69 countries, catering to global brands such as Coca-Cola, Pepsi, Nestlé, Masan, and Vinamilk.

Beyond its core sugar product lines, BHC has successfully expanded into high-value, health-oriented categories.

The company's diverse product portfolio includes organic offerings, nutritious beverages, cooking spices, and specialised products for homemakers and children, represented by well-known brands such as Bien Hoa sugar, Cocoxim coconut water, and Xim - Mom Cooks coconut cream.

UOBVM is a wholly owned subsidiary of United Overseas Bank Limited (UOB), one of Asia's leading banking and financial services groups, with over 20 years of presence in the Vietnamese market.

As part of its strategic push to expand financial investments across Southeast Asia, UOBVM has identified Vietnam as a key growth market, with Ho Chi Minh City expected to play a central role as a regional financial hub.

UOBVM's position as a major shareholder in BHC underscores the strategic alignment between the two parties, combining UOBVM's strong financial capacity and global network with BHC's solid internal foundation and deep understanding of Vietnam's and the region's consumer markets.

The will partnership focus on deploying supply chain finance solutions across the entire agricultural value chain, aiming to optimise financial resources and drive long-term, sustainable growth across BHC's operations - from production to distribution.

Seah Kian Wee, UOB Venture Management's CEO, noted, “We greatly appreciate BHC's capabilities in developing clean, green, and natural product lines that align with fast-emerging consumer trends across the ASEAN region, with over 600 million people. We have strong confidence in the long-term growth potential of Vietnam's consumer and food and beverage sectors.”

In his words, AgriS and Bien Hoa Consumer have demonstrated outstanding capabilities in building an integrated agricultural value chain, advancing sustainable product innovation, and expanding regional market access, and that their model aligns perfectly with UOBVM's philosophy of long-term investment and sustainable development.

“We look forward to working alongside AgriS not only as a capital partner but also by supporting the implementation of supply chain finance solutions, expanding distribution networks, and preparing for strategic milestones such as a future IPO,” said Wee.

Seah Kian Wee, CEO of UOBVM, expressed UOBVM's confidence in the growth potential of BHC and AgriS, and committed to supporting the development of green products, connecting ASEAN markets with a focus on sustainable development strategy and IPO

Speaking at the signing ceremony, Dang Huynh Uc My, chairwoman of AgriS, emphasised, “This is not merely a capital raise, we are shaping a long-term journey to bring Vietnamese agricultural products and food into the global value chain. The partnership with UOBVM is a clear commitment to an integrated strategy that unites finance, technology, commerce, and agriculture, a vision that AgriS remains steadfast in proceeding.”

Dang Huynh Uc My, chairwoman of AgriS, reaffirmed her commitment to bringing Vietnamese agricultural products to an international level through a strategy that integrates finance, technology, trade, and agriculture

With an impressive growth rate, such as a four-year revenue compound annual growth rate of 13.6 per cent and gross profit of nearly 25 per cent, alongside a portfolio of natural products aligned with global consumption trends, BHC is expected to become a rising star in Vietnam's food and beverages industry.

According to the executive board, AgriS will continue to accelerate its new business model, expand international sourcing areas, and launch new nutritional product lines.

The company places strong emphasis on applying technology throughout its production and supply chain to enhance operational efficiency and optimise product quality.

In terms of organisational structure, AgriS will broaden collaboration opportunities for strategic partners to participate in its ecosystem, attract additional capital from both domestic and international investors, and strengthen resources for its long-term global growth strategy.

VIR