Phu Yen Beer buy-out deepens Masan’s beverage influence

Aug 20th at 14:35
20-08-2014 14:35:24+07:00

Phu Yen Beer buy-out deepens Masan’s beverage influence

Masan, one of Vietnam’s largest companies, has officially ventured into the beverage sector with its $12 million acquisition of Phu Yen Beer.

 

According to an announcement issued by Masan, Orchid Consultant Company Limited, a subsidiary of Masan Group, has acquired 100 per cent of Lamka One Member Company Limited, which holds a 99.99 per cent stake in Phu Yen Beer and Beverage Joint Stock Company.

Orchid Consultant will be renamed Masan Brewery.

Phu Yen is a small beer company, but offers Masan a chance to spring into and pursue its goals in the beverage business.

In a previous move, Masan Consumer, another subsidiary of the group, acquired a 53.2 per cent stake in Vinacafe Bien Hoa and 63.5 per cent of Vinh Hao Mineral Water.

However, unlike Phu Yen Beer and Beverage Joint Stock Company, Vinh Hao had a more than 80-year history and was a dominant mineral water retailer in both south and central Vietnam with more than 40 distribution agencies and nearly 25,000 retailers.

Group chairman Nguyen Dang Quang announced on August 13 that Masan Group will increase its chartered capital from VND7.349 trillion to VND7.358 trillion ($349.95 million to $350.38 million), after it issued additional shares in July this year.

After more than 10 years operating, Masan is currently at the forefront of the market in some consumer goods segments, such as fish sauce (80 per cent), soy sauce (70 per cent), instant noodles (21 per cent), chili sauce (40 per cent), and coffee and nutrient food (30 per cent), reported an AC Nielsen survey dated December 2012.

Masan Group is based in Ho Chi Minh City and deals in consumer goods, mineral resources, and banking. It has over 735.8 million shares listed on the southern bourse.

vir



NEWS SAME CATEGORY

SOEs urged to improve quality

The Ministry of Industry and Trade is calling for the renovation of technologies to enhance the quality of products and services of State economic groups and...

Korean coffee shop chain enters Vietnam

South Korea-based coffee shop chain Caffe Bene will launch its first store at the intersection of Dong Khoi and Mac Thi Buoi streets in HCMC’s District 1 next...

Vietnam to cut time to clear customs by 30 pct in 2015: ministry

Businesses will have to wait a shorter time to have customs cleared for their imports and exports next year, a deputy minister of finance said Tuesday.

Scandal-hit Vietnam Railways removed from managing ODA-funded projects

Vietnam Railways, the state-run enterprise that manages the country’s railway system, and the Vietnam Railway Authority have been stripped of the position of...

Shop owners rush to clear stocks before Saigon Tax Trade Center’s October shutdown

Shop owners in southern Vietnam’s Saigon Tax Trade Center are trying to bargain away their goods so that they can sell out their stuff in time to move away from the...

VN exporters face more anti-dumping lawsuits as US considers new duties on steel

The number of commercial lawsuits against Vietnamese products is on the rise, with a wide range of products the subject of litigation, including steel, seafood...

Poorly dressed customers not welcomed at luxury shops

Salespeople at upscale shops invariably give a warm welcome to smartly dressed customers, but are chilly toward those who do not look well-off.

Chinese firm loses brand case

An industrial property right dispute between a Chinese firm and a local partner has ended after a court ruling backed the domestic business.

Imports edge out local produce

Imported fruit has become increasingly prevalent on supermarket shelves despite being between three times to five times more expensive than domestic produce.

Incubation key to thriving businesses

Viet Nam has in recent years focused on the development and initial breakthrough of high technology business incubators (HTBIs) in developing successful businesses...


MOST READ


Back To Top