Mercedes puts another $10 million into Vietnam
Mercedes puts another $10 million into Vietnam
Mercedes – Benz has plans to pour an additional $10 million into Vietnam this year, showing the German automaker’s commitment to long-term investment in the country.
Half the capital increase is slated to go toward a new production line with the other half for dealer network expansions and environmental protection, said CEO Michael Behrens.
He added the high-profiled automaker would this year introduce to Vietnam 18 new models, bringing its total types of car in the country to 40.
The new models include the newly launched A45 AMG, G63 AMG and locally-finished S400L. This means another 15 types will be released between now and year-end.
Behrens said Mercedes – Benz Vietnam saw the number of vehicles sold last year increase by 64 per cent, three times higher than the overall market growth rate.
The company sold 381 vehicles in the first 2 months of this year, according to the Association of Vietnam Automobile Manufacturers. VAMA said automakers in the country sold 7,310 units last month, falling 34 per cent against January but showing amazing growth of 72 per cent year-on-year. The association predicted the 120,000 car purchases this year, 9 per cent higher than 2013.
Mercedes – Benz has been operating and producing in Vietnam for 19 years. It launched a $10 million electrostatic coating factory in the country last year, using its world-class technology.
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